Why ‘immediacy’ is key in today’s credit union auto lending market: CU Direct’s Tony Boutelle explains

It’s no secret that auto lending has taken the “front seat” in many credit unions’ portfolios as of late. CU Direct can attest to that trend, as their auto loan processing volumes are through the roof — well into the billions of dollars. We invited CU Direct’s President & CEO Tony Boutelle on the program not only to discuss his company’s 2013 numbers, but we also talked about why this is happening and how it’s affecting credit unions today. In addition, Tony provides a few juicy nuggets of advice for credit unions to use to maintain or exceed their current lending performances. Enjoy!

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cudirect.com

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