4 Branch Design Considerations that Affect Member Loyalty
by: Michael Downs, Vice President of Marketing, Momentum
Our work with Credit Unions across the country affords Momentum the opportunity to engage with executive management teams on a diverse set of issues that impact overall performance and longevity. Without question, one of the most pressing concerns we hear about is member loyalty. The value of loyalty to a Credit Union is very simple and compelling: It leads to more profitable long-term growth.