Rising Star shines light on member service

Holding a variety of positions provides a unique perspective for Elisabeth Lindsey.

Elisabeth Lindsey, director of member experience, Service One Credit Union.

As the nearly 16,000 members of Bowling Green, Ky.-based-Service One Credit Union embark on their financial journeys, Director of Member Experience Elisabeth Lindsey is there to make these trips as smooth and seamless as possible.

“My job is to see everything from the member’s perspective,” says Lindsey, who was named the CUNA Operations & Member Experience Council’s 2022 Rising Star. “My goal is to clear any bumps in the road that are in the way of members having the confidence to call Service One their primary financial institution.”

In the past, Lindsey has worked at national and community banks, and as a counselor at a juvenile detention center. When she relocated to Kentucky in 2019, she sought out an opportunity to build her career.

“I wanted to choose the right fit for me—an organization that aligned with my values,” she says.

 

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