AUSTIN, TX (April 2, 2025) |
TruChoice FCU was among 180 credit unions nationwide named as winners of the prestigious Diamond Award – the Marketing, PR & Development Council’s annual competition for marketing excellence.
TruChoice FCU received the following recognition: Audience Specific Marketing, for their ‘Get Your Money In Check’ campaign. The campaign was created by the TruChoice marketing team and marketing agency Words From The Woods, and ran in early 2024.
The Marketing, PR & Development Council of America’s Credit Unions also announced the list of all winners for its annual Diamond Awards, recognizing the best marketing campaigns in the credit union industry from the past year. Credit unions, advertising agencies, and associations submitted 1,400 submissions for the prestigious awards. In all, 180 organizations from 42 states were selected as winners.
"We are truly thrilled to celebrate TruChoice FCU and the other Diamond Award winners with such a prestigious recognition," said Lesli Bishop, Co-Chair of the Diamond Awards and Chief Marketing Officer at Family Savings Credit Union in Gadsden, Ala. "These credit unions not only reflect the core values of the credit union movement, but they exemplify the forward-thinking and innovative strategies within our industry."
For more than 30 years, the Diamond Awards have celebrated the excellence in credit union marketing.
