Merrimack Valley Credit Union announces plans to change name
The credit union will announce its new name to the public this September.
LAWRENCE, MA (August 13, 2024) — Merrimack Valley Credit Union (MVCU) has announced plans to change its name and brand. The credit union will release its new name to the public in early September and plans to implement a rebranding campaign in early 2025.
Following a merger with RTN Federal Credit Union in June 2023, MVCU now serves more than 115,000 members and 1,100 employer groups in Massachusetts, New Hampshire and Rhode Island. The credit union currently operates 19 retail branches. In the southeastern region of Massachusetts, MVCU branches are named Bridgewater Credit Union, A Division of Merrimack Valley Credit Union, after a merger between the two organizations in 2018. Name and brand changes will update all MVCU branch locations and digital properties like online and mobile banking to one unified name and brand.
“Now that our credit union supports more families and more communities across a larger geographical landscape, it is important for us to keep our credit union in a position to remain united, strong and secure while continuing to grow and flourish,” says MVCU President & CEO John J. Howard. “Our new name will embody our goal of empowering people with financial opportunities and bridge our 70-year history with our exciting future.”
The credit union says that while their name and brand will change, there will be no changes to members’ banking experience and all current services and benefits will remain in place.
“Our members are our number one priority, especially during times of change,” Howard says. “Their experience will only be enhanced as a result of our rebranding efforts, and they will still enjoy the same convenient online and mobile banking platforms and work with their favorite MVCU staff members when they enter one of our branches.”
To keep up with MVCU’s rebranding and community efforts, visit www.mvcu.com/news.
About Merrimack Valley Credit Union
Founded in 1955, Merrimack Valley Credit Union (MVCU) is a state-chartered community and employer-based credit union with more than $2.3 billion in assets. The corporate office is located in Lawrence, Massachusetts. MVCU currently serves more than 115,000 members, primarily in Massachusetts, New Hampshire and Rhode Island. MVCU also serves more than 1,100 employer groups, including two major Massachusetts employers, Raytheon Technologies and Brigham and Women’s Hospital, and operates 19 retail branches located in Amesbury, Bridgewater, Brookline, Danvers, Dorchester, Fairhaven, Haverhill, Hanover, Lawrence, Marlborough, Methuen, North Andover, Plymouth, Quincy, Tewksbury, Waltham and Worcester, Mass., plus Plaistow and Seabrook, N.H. MVCU offers a wide range of savings and loan products, commercial services and digital banking to meet the financial needs of a growing member base.