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Members Credit Union partners with Greenlight to help parents raise financially smart kids and teens

Winston Salem, N.C (December 12, 2024) |

Members Credit Union announced a partnership with Greenlight® Financial Technology, Inc. (“Greenlight”) to better serve families and help the next generation build healthy financial futures. Starting today, Members Credit Union customers will have free access to Greenlight’s award-winning family finance app, available through the Greenlight for Banks program.

91% of kids and teens believe they need financial knowledge and skills to achieve their life goals, and 94% of parents agree.* Still, only 35 states require a personal finance course for students, and teens score an average of 64% on the National Financial Literacy Test, showing a clear gap in financial education that is accessible and effective. Parents also rank personal finance as the #1 most difficult life skill to teach their children with 81% saying they wish they had more financial education tools and resources.**

Greenlight offers a debit card and app that teaches kids and teens how to earn, save, give and spend wisely – all with parental supervision. Using the Greenlight app, parents can send money instantly, automate allowance payments, manage chores, set flexible spending controls, get real-time notifications of all transactions, and more. Kids get hands-on money management experience, along with access to Greenlight Level Up™, an in-app financial literacy game with a best-in-class curriculum, educational challenges, and rewards.

"At Members Credit Union, we are committed to empowering families with the tools they need to build a strong financial future. Through our new partnership with Greenlight, we're proud to offer parents and kids the resources to make smart financial decisions. By providing access to Greenlight's innovative app, we're helping the next generation develop the skills to earn, save, and spend wisely, while giving parents the peace of mind to guide their children every step of the way." — Tanya Council, Member Experience Director 

Members Credit Union customers can receive a free Greenlight subscription by registering through memcu.com/greenlight and adding their Members Credit Union account as a funding source.

*Survey insights were collected by Greenlight through a Researchscape survey fielded between March 22 and March 24, 2024, among 2,310 respondents in the U.S., split between kids and teens ages 10-19 and parents of 10-19 year olds.

**Survey insights were collected by Greenlight through a Researchscape survey fielded between February 9-12, 2023, among 1,034 U.S. respondents, all of whom were working parents of 8-18 year olds.

Members Credit Union members are eligible for the Greenlight SELECT plan at no cost when they connect their Members Credit Union account as the Greenlight funding source for the entirety of the promotion. Subject to minimum balance requirements and identity verification. Upgrades will result in additional fees.  Upon termination of promotion, members will be responsible for associated monthly fees. See terms for details. Offer ends 12/2/2027. Offer subject to change or renewal. Card images shown are illustrative and may vary from the card you receive.

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