Enola, PA (May 29, 2024) |
Members 1st Federal Credit Union has been named a 2024 Telly Award winner. The credit union launched a campaign in the Fall of 2023 featuring their members, Ken and Lesley Logan, who used a Home Equity Line of Credit (HELOC) to adopt their daughter, Jeanie. The video that documented their journey, titled “A Members 1st Adoption Story,” has been named a Bronze Winner in the Social Video – Testimonial & Consumer Review category of the Telly Awards.
The award-winning video was created by the following associates: Kyle Cooper, Multimedia Specialist; Nicholas Garisto, Multimedia Specialist; Whitney Foote, Marketing Manager; and Allison Bush, Marketing Specialist.
“This honor is an incredible testament to hard work, creativity and collaboration across our organization, and exemplifies the credit union philosophy of ‘people helping people.’ We are grateful the Logan family trusted our HELOC team to help them secure their loan and allowed our marketing team to tell their beautiful and moving story,” said Chad Adams, Chief Relationship Officer. “The team puts in tremendous effort to communicate how our products and services can fulfill our members' needs aspirations through all of life’s moments and milestones. We are proud to have such talented associates in our faM1ly and to have been able to help the Logan family complete theirs.”
The Telly Awards honor excellence in video and television across all screens and are judged by leaders from video platforms, television, streaming networks and production companies.
“The caliber of the work this season truly has reflected the theme of going beyond the frame. Our industry is experimenting with new technologies like never before, crafting truly compelling stories to draw attention to some of the world’s most pressing issues,”
shares Telly Awards Managing Director Amanda Needham. “The Telly Awards is uniquely positioned to meet the industry where it’s actually making work, be that on television or TikTok.”
This was a record-breaking year for the competition with nearly 13,000 entries from across the globe. Other notable winners this year include Calvin Klein, ESPN, LinkedIn, MTV Entertainment Studios, NASA, the LA Clippers (NBA), PlayStation Studios and TelevisaUnivison.
Click here to view the Members 1st award-winning video.