LITTLETON, MA (June 24, 2024) |
Hanscom Federal Credit Union has hired Kathleen Murphy as its new Senior Vice President of Branch Banking. With a wealth of experience in strategic marketing initiatives and branch banking, Murphy joins the organization with over 15 years of banking experience.
As Senior Vice President of Branch Banking, Murphy will lead the strategic and operational plans for Hanscom FCU's branch network. This role focuses on executing organizational strategies to achieve goals, particularly in driving membership growth, deposit growth, and loan growth.
"Kathleen brings a remarkable blend of leadership, expertise, and vision to our team," said Peter Rice, President and CEO of Hanscom FCU. "She's the perfect fit to lead our organization forward, given her proven success in boosting brand identity, engaging clients, and increasing profitability."
Murphy's extensive skill set includes team leadership, budget management, strategic planning, CRM/data analytics, market research, and targeted campaigns. She holds an MBA from Southern New Hampshire University and is a graduate of the prestigious Stonier Graduate School of Banking, further underscoring her dedication to professional development and excellence in the financial industry.
"I'm excited to join Hanscom Federal Credit Union and contribute to its ongoing success," said Murphy. "I'm looking forward to collaborating with the talented team at Hanscom to strengthen our branch network and provide outstanding service to our members."
