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CardFit and Mission Federal Credit Union collaborate to bring new credit card management solution to San Diego County consumers

ANN ARBOR, MI (September 16, 2024) — Nickels, a CUSO that uses a behavioral lens to save people money on credit card debt, announced it has joined forces with Mission Federal Credit Union (Mission Fed), a leading credit union committed to supporting its members’ financial health. Mission Fed will add its credit cards to CardFit, a credit card comparison site that simplifies rewards, annual fees, and interest costs into an easy to understand dollars-based comparison. Now, residents in San Diego County can more easily find lower-cost credit cards offered by a local credit union.

Through this collaboration, those living, working, and studying in San Diego County will have access to CardFit, a credit card comparison site that factors in rewards, interest costs, and annual fees to provide simple dollar-based credit card comparisons. CardFit helps users identify the most financially beneficial credit card options available based on their purchase and payment behaviors.  Whereas most of the major credit card comparison websites focus on rewards, CardFit allows consumers to focus on overall value.  Half of the cardholders in the country sometimes carry a balance on their credit cards and don’t realize that a local credit union may have a card that’s a better overall financial option.

In addition to providing another financial health resource to San Diego County, Mission Fed will use CardFit to acquire new members by showing how their credit cards compare to the most popular cards in the country.  This is another example of how Mission Fed is equipping community members with the knowledge and tools necessary to make informed financial decisions and achieve long-term financial success.

Joseph Gracia, Founder and CEO of Nickels stated, “We are excited to bring CardFit to Mission Fed and San Diego County. Credit unions play a crucial role in supporting their communities, and this collaboration reflects our shared commitment to financial wellness and spreading the credit union movement to more community members.”

Vince Nowicki, Chief Lending Officer at Mission Fed added, “Our collaboration with Nickels underscores our dedication to our members’ financial well-being. By introducing CardFit, we are offering our members the best possible solutions to manage their credit cards effectively and achieve greater financial stability. This partnership is a testament to our commitment to providing valuable and transparent resources that truly make a difference in our members’ lives.”


About CardFit

CardFit is an innovative credit card comparison site designed for half of the country that sometimes carries a balance on their credit cards.  Developed by Nickels, CardFit simplifies rewards, annual fees, and interest costs into a simple dollars-based comparison so that users can easily find the financially optimal credit card based on their purchase and payment behavior.  CardFit is often most helpful in showing credit card revolvers that a lower rate, local credit union credit card is a better financial option than higher rewards (and higher rate) big bank cards.  This helps credit unions acquire new members and communities save money.  For more information, visit cardfit.us.

About Nickels

Nickels is a Credit Union Service Organization (CUSO) that uses a behavioral lens to save people money on debt. Founded in 2019 in Ann Arbor, Michigan, their mission is to help current and future credit union members waste less money on high-cost credit cards.  Their flagship product, CardFit, better connects communities with their local credit union credit cards. For more information, visit nickels.us.

About Mission Fed

Mission Federal Credit Union (Mission Fed) is the largest member-owned, not-for-profit, full-service financial institution exclusively serving San Diego County. Mission Fed enhances the lives of its members through financial education and services, providing stability and strength to help San Diegans with financial wellness and success. Banking at Mission Fed means doing good for San Diego. Mission Fed gives money back to our local communities, has helped hundreds of nonprofits and important causes, and builds deep relationships with community partners.

Mission Fed has served the financial needs of San Diegans for over 60 years through checking, savings, loans, credit cards, and other financial offerings. Mission Fed has more than $6.0 billion in assets, over 300,000 members, 34 convenient local branches, 30,000 fee-free CO-OP ATMs nationwide and free mobile and online banking services. The credit union is regularly named a Top Workplaces USA winner, and has placed in the top five California credit unions on Forbes’ Best-In-State Credit Unions list. Mission Fed is also the first San Diego-based credit union to receive the “Juntos Avanzamos” designation, honoring its commitment to serving and empowering Hispanic/Latinx consumers. Federally insured by NCUA and Equal Housing Lender. To learn more, visit www.MissionFed.com.

Contacts

Samantha Cherney
Marketing Director
Mission Brands Consulting
samantha@missionbrandsconsulting.com

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