BASKING RIDGE, NJ (April 28, 2025) |
Affinity Federal Credit Union (“Affinity”) has opened a new branch location in White Plains, New York, expanding its ability to serve and connect with members in the area. The White Plains branch is large, easy to access, and centrally located, allowing Affinity to expand its reach in the local community.
The White Plains team includes six staff members, including several bilingual teammates and two Certified Wellbeing Coaches. The branch offers personalized support for all banking needs and goes beyond the basics for its members, providing credit counseling services, community events, and financial literacy programs focused on improving wellbeing. Affinity anticipates that the new location will attract significant foot traffic and make a strong impact in the community. It will also facilitate additional facetime with members, offering Saturday operating hours and 24/7 ATM access.
“Many people are still unfamiliar with how credit unions differ from traditional banks and the unique value we offer in terms of personalized service, member-first philosophy, and community focus,” said Shawn Lubitz, Vice President of Retail Branches. “We’re excited to bring these benefits to new members in the White Plains area.”
Affinity also invests in the White Plains community, offering specialized accounts and lending options for local businesses in the region. Affinity is a frequent sponsor and participant in local events near its branch locations, and the team looks forward to expanding their reach in the White Plains community, including allocating grants from the Affinity Foundation to local organizations. At the branch’s grand opening event on April 22, two local organizations, Dare to Be Different Westchester and Community Center Without Walls, received grants.
“In a time where financial services are becoming less personalized, the White Plains branch team is thrilled to offer expanded resources to members that are designed to empower individuals with the knowledge and tools they need to improve their financial wellbeing, build credit, manage debt, and plan for the future,” said Jeanine Cortez, Market Manager of NY/CT Branches.
For more information on the White Plains branch, or Affinity’s broader values and services, please visit Affinity’s website.
