RADCLIFF, KY (April 10, 2025) |
Abound Credit Union’s creative excellence and outstanding results were recognized last week as it won three prestigious Diamond Awards from America’s Credit Unions Marketing, PR & Development Council’s annual competition for marketing excellence.
Abound’s marketing and education efforts were recognized in three categories:
- Financial Education - Lifestyle & Career-Based Budgeting Workshop
- Complete Campaign - Welcome Home Mortgage Campaign
- Video Commercial (single or series) - Abound is for LIVING advertisements
“Our dedicated team works hard to find new & creative ways to share life-changing information with our Members and communities,” says Ray Springsteen, President & CEO, Abound Credit Union. “It’s an honor for these efforts to be recognized at a national level for their effectiveness.”
Credit unions, advertising agencies, and associations submitted 1,400 submissions for the prestigious awards. In all, 180 organizations from 42 states were selected as winners.
"We are truly thrilled to celebrate Abound and the other Diamond Award winners with such a prestigious recognition," said Lesli Bishop, Co-Chair of the Diamond Awards and Chief Marketing Officer at Family Savings Credit Union in Gadsden, Ala. "These credit unions not only reflect the core values of the credit union movement, but they exemplify the forward-thinking and innovative strategies within our industry."
For more than 30 years, the Diamond Awards have celebrated the excellence in credit union marketing.
More information about Abound’s financial education efforts and community-building mission may be found at AboundCU.com.
