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The untapped power of SMS marketing in banking

The untapped power of SMS marketing in banking

Think about how you use your own mobile device. When do you first look at it during the day? What messages do you check first? Which messages are you most likely to respond to? For [...]

Successfully building the confidence to grow a career

Successfully building the confidence to grow a career

On Jan. 1, I stepped up into the newly created role of executive vice president at my organization, $158 million Campco Credit Union, Gillette, Wyoming, which is now celebrating its 50th anniversary serving members. Starting [...]

How to engage your membership

How to engage your membership

In a previous life, I worked for an organization that did a great job of mining the existing database. While we were always on the lookout for net new business, we had built up a [...]

Shoe box full of financial literacy

Shoe box full of financial literacy

In the early days of Serve Credit Union, much of the business was run out of a shoe box. So when the $87 million asset credit union in Des Moines, Iowa, launched its newest youth [...]