News Archives

5 ways to avoid becoming a credit union of the past

5 ways to avoid becoming a credit union of the past

Trying to keep up with members' wants probably feels like trying to hit a moving target. Making the big and time-consuming investment in one area seems to never be enough, there's always something more that [...]

Q1 CU trends show rising net worth, impact of CECL

Q1 CU trends show rising net worth, impact of CECL

NAFCU’s latest CU Industry Trends report showed the industry net worth ratio is up nearly 50 basis points from a year ago, and while delinquencies remain low, loan loss reserves surged in the first [...]

Maximizing member acquisition strategies

Maximizing member acquisition strategies

In today’s data-driven economy, understanding and managing consumer data has become a critical aspect of successful marketing strategies. With the elimination of third-party cookie tracking, credit union marketers are increasingly relying on their first-party [...]

The best dads in marketing

The best dads in marketing

Marketers regularly celebrate dads around Father’s Day with some great commercials. But these commercials are more than fluff pieces; they have lessons for your credit union or community bank. So, let’s look at [...]

Opposing the “Big Box Bill”

Opposing the “Big Box Bill”

CUNA, Leagues, and credit unions continue our push against the interchange bill—what we’re calling the “Big Box Bill”—in our engagement with members of Congress. We alerted credit union advocates with a call [...]

Living your culture in a virtual world

Living your culture in a virtual world

Over the past several years, almost everyone has experienced the ups and downs of remote work. Studies and professional recommendations on how to manage this new reality are helpful, but not “one size fits all.” [...]

Credit union marketing is so easy

Credit union marketing is so easy

Or is it? Credit union marketing in general is one of the first things leaders turn to because it’s easy to talk about. We can’t always argue accounting formulas or operational tasks if [...]

PODCAST: The state of lending

PODCAST: The state of lending

What’s happening in credit union lending? What do CUNA’s economists forecast for the rest of 2023? How could economic uncertainty and a potential recession change the lending outlook? As we near the midway [...]