This Week is the Time to Occupy Credit Unions
by: Randy Smith, Publisher/Managing Editor CUinsight.com Over a ginger ale or two at conferences I’ve been witness to the age old discussion of a national credit union campaign. It’s here. [...]
News Archives
A Credit Union’s Performance Depends Upon Its Leaders
by: Fred Johnson, President/CEO Credit Union Executives Society (CUES) Credit union director education was a passion for me well before I became CEO of the Credit Union Executives Society in 1989. I was a [...]
A New Approach to Compliance
By Ken Agle Audit. Examination. Review. While these words tend to make most credit unions cringe - what are they really? Broken down to their most common element, they are a series of questions and [...]
What Credit Unions and the Protesters Have in Common
by: Henry Meier, Associate General Counsel, Credit Union Association of New York The protesters occupying Wall Street are on to something. In fact, they are reacting to some of the same impulses that gave birth [...]
Marketing Plan Strategy, Measure and Manage
by: Lyle Heller, CU-VO While a credit union’s marketing strategy should be an ongoing concern, preparation of annual marketing plans brings various strategy aspects back into focus. The NCUA call reports provide a level [...]
Getting Our Collaborative Mojo Back
by: Guy A. Messick, General Counsel to NACUSO & Principal in Messick & Weber P.C. Collective action is a powerful means for people to solve problems that they cannot solve on their own. When [...]
Strength in Numbers
by: Jim McCormack, President/CEO, Pennsylvania Credit Union Association Since the beginning of man’s existence, there have been documented examples of strength in numbers. Historians depict early humans hunting in groups and we know [...]
Selling Innovation in Your Marketing Plan
by Lyle Heller, CU-VO Sooner or later almost every credit union marketing plan will be including innovative ideas and approaches. After all, if the approaches used decades ago still were the only ones needed, it [...]
Onsite: East Coast CU Marketing Conference: Wrap Up
by Bo McDonald, Your Marketing Co Kelley Parks from gira{ph} kicked off the second and final day of the East Coast Marketing Conference “Back to the Basics Bootcamp” sessions Friday morning. After a 2am ([...]
Onsite: East Coast CU Marketing Conference: Day 1
by Bo McDonald, Your Marketing Co As usual, the North Carolina and Virginia Credit Union Leagues have done a wonderful job in putting together a great marketing conference. This years theme of "Bootcamp - Back [...]
Should Credit Unions Stick to “Credit Union-ing?”
by Bo McDonald, Your Marketing Co “I’m not sure Ford knows why folks listen to the radio, or why people keep listening.” This direct quote from Mark Ramsey of Mark Ramsey Media is perhaps [...]
Battle of the Budget
by Lyle Heller, CU-VO In the midst of seemingly endless depressing daily news about the state of the economy, there is a glimmer of good news as far as credit unions are concerned. The improvement [...]
Curate or Proliferate: What Financial Products Do Your Members Want?
by Justine Rivero, CreditKarma.com Do you know what your members really want and need from your product line? Do they want more financial products, or less? Conventional wisdom tells us that the more choices [...]
Postponing Compliance Efforts is Just Delaying the Inevitable
by David Blazier Head Cheerleader and Marketing Mogul, TraceSecurity davidb@tracesecurity.com Part of the FFIEC’s justification for updating the customer authentication guidance is because they have recognized a significant portion of institutions still [...]
Selective Perception: Recognize it, Use it
by Lyle Heller, CU-VO People are unique. They see the world differently. This fact was certainly true on this tenth anniversary of 9-11. Clearly there are two different world views. Enemies see a victory, and [...]