How to create a unified brand presence
by. Fatemeh Fakhraie A disorganized brand presence is like a mullet: it’s business in the front, party in the back. But the whole thing doesn’t make a lot of sense or look that [...]
News Archives
Wait…that’s not what I meant…
by. Anthony Demangone I still want to slap my forehead when I think about it. A colleague was preparing a report for NAFCU's board of directors. I emailed him to see when I could expect [...]
Solid internal service enables solid external service
by. Laura Lynch I stopped to count the number of CUES staff who helped me serve a CUES member the other day. The total was three: one co-worker generated an invoice for me to pass [...]
How one credit union used Facebook to make an impact
by. Mark Arnold “What’s the ROI of social media?” Do you ever get that question? It’s probably raised at every management team and board meeting. While it’s certainly a fair question (and [...]
Ruin your promotions with weak headlines
by. Joe Swatek I guess my headline above tells you how I feel about this topic. Weak headlines are one of the easiest aspects of a promotion to correct, yet one of the most common [...]
A novel idea
by. Tim Mislansky One of the most frequent comments I hear or see from Credit Unions is how do we get more of our applications to close? You do all the work to meet with [...]
The dirty little secret about electronic newsletters
Our company has been in the business of helping Credit Unions communicate with their membership for over 23 years. With our background in printed communications we have printed millions of newsletter issues over these years. [...]
Making decisions together
There’s never a good time to make a hard decision. This year, credit union CEOs around the country have already been faced with many tough situations, especially those arising from the continuing series of [...]
Outsourcing human resources functions leads to a more productive workplace
As credit unions continue to balance the on-going demands of economic and regulatory expectations with increased competition for membership, the role of the HR department is becoming a more integral part of developing and maintaining [...]
New prepaid providers work to pull consumers away from financial institutions
by. Konrad Christensen Competition for the financial business of underbanked consumers is continuing to heat up, particularly in the prepaid market. Non-traditional players like T-Mobile are targeting consumers without traditional banking relationships to expand their [...]
What events could trigger an Information Security & Technology (IS&T) NCUA exam?
by. Kirk Drake We are all super busy in our credit union lives helping members, improving our service, adding new products and getting more efficient. All of this constant change and improvement means that we [...]
The devil, the details and you.
by. Ron Daly I was cruising through LinkedIn and saw this post from CU Grow, posted with the intriguing snippet: "Let’s be honest, a CEO most likely does not care about the details of [...]
How ethical hacking can bolster enterprise security
by. Dan Berger Ethical hacking sounds like an oxymoron. If you are someone who is responsible for the confidentiality, integrity, and availability of data on your network, isn’t getting hacked the last thing you [...]
Banking Myopia
by. Ron Shevlin In the annals of the Harvard Business Review, Marketing Myopia by former HBS prof Ted Levitt, is a classic. As HBR puts it, the article: “Introduced the question, “What business are you [...]
How does the CFPB figure out who’s violating the law, anyway?
by. Henry Meier When it comes to the CFPB and the House Financial Services Committee, I have taken the Committee’s criticisms of the Bureau with two grains of salt: from an ideological perspective the [...]