Premium Subscription: Anywhere (like a coffee shop)
by. Sarah Stoner Last week I was working from a coffee shop in my neighborhood when I heard, “Sarah!” Looking up, I was surprised to see Rick Kirk, our director of operations, along with CFO [...]
News Archives
Fraud and confidence play a role in cross-sell
by. Brent Batchelor When customers are made aware of the fraud prevention strategies their financial institutions use, they have more confidence in those institutions and become more loyal customers. Financial institutions that effectively communicate their [...]
Keys to a strong value proposition
Consumers want value and values in a financial institution. They want a good deal (value) while not dealing with snakes (values). So how can your credit union or bank deliver those key ingredients to consumers? [...]
3 simple steps for market growth
by. Sean McDonald There are a lot of ways that organizations can increase their market share. With all of the additional competition, companies must find ways to make consumers more quality-conscious instead of being price-conscious. [...]
Context change creates opportunity
The future of credit union market development lies in the traditional foundation and strength of the cooperative charter, powered by the personalized member service that has risen from that cooperative charter, combined with the technology [...]
What’s the real story on the NCUA risk-based capital proposed rule?
We have been hearing quite a few stories about the NCUA’s proposed risk-based capital (RBC) rule. Some of the comments might lead us to believe that the proposed rule will be the demise of [...]
You really wanna be David?
We all root for David, you know. The little guy, armed with only a sling and a stone, standing up to the big, bad bully named Goliath. David's defeat of Super McMuscle Man is an [...]
More retailers supporting mobile, even as fraud concern is up
by. Brian Day The mobile channel is playing a growing role in retail business. In fact, mobile commerce now accounts for 20 percent of retailers’ business, according to a recent report. The report, “Mobile Payments [...]
How to make your financial institution different
The short answer to the title’s question (how to make your financial institution different) is to read the book Difference by Bernadette Jiwa. The book’s subtitle captures the essence of what the author [...]
GSEs to aggressively lend a helping hand
by. Henry Meier Whether or not your credit union offers mortgages, you got some good news yesterday. Former North Carolina Congressman turned head of the Federal Housing Finance Administration Mel Watt used his first major [...]
Financial institutions ripe for mergers and acquisitions
by. Alan Jackson If your financial institution has recently been involved in a merger or acquisition, or may be in the near future, you are not alone. Sixty-five percent of the respondents to KPMG’s [...]
Five digital marketing and lead generation insights for credit unions
by. James Robert Lay At the beginning of the year, we surveyed credit unions and banks to gain a better understanding as to how they were preparing to generate leads for loans and new accounts [...]
Too interconnected to fail
by. Keith Leggett Credit unions have had a history of being too interconnected to fail. Whenever a corporate credit union got into financial trouble, NCUA has stepped in to bailout credit unions. In January 1995, [...]
The ROI of content marketing for credit unions
Though it’s happened quickly, content marketing has grown into a powerful force in reaching and influencing a customer base that is mobile, empowered, and bombarded by brand messaging at every turn. But now that [...]
Facebook slaps credit union marketers with higher ad fees
The Credit Union Journal announced yesterday that Facebook is revamping their pricing platform for business clients. That's because over the past few months, the popular social networking website has been reducing the organic reach of [...]