In the past, large corporations were able to dominate the marketplace due to a large advertising budget and mass communications. Today, traditional competitive barriers are shifting as technology has created a marketplace that is saturated [...]
In part one of this series, we explored how banishing the waste is critical for the future of today’s financial institutions. Until banks and credit unions commit to drastically changing their processes across the [...]
by. Gabrielle Leach, Banking You Can Trust Many people strive for the same goal—to have their scales weigh less and their wallets weigh more. But could improving ones physical fitness provoke positive signs fiscally? [...]
by. Ryan Anderson The audience at yesterday’s 2014 TMG Executive Summit in Lake Tahoe, Calif., was intrigued by one of the latest projects to emerge from the TMG Innovation Lab – a payments app for [...]
by. Kristiana Lockman What if you could hire someone to exponentially improve your social media program's organic reach, increase the number of cost-efficient, highly credible word-of-mouth referrals you receive, generate thought-provoking, branded content for your [...]
During CUNA’s Marketing Management School opening session, Shalini Kantayya, an independent filmmaker, shared her ideas regarding how credit unions are similar to independent filmmakers. She noted that independent films are competing with the giant [...]
by. Henry Meier WARNING: The following blog is predicated on the assumption and\or delusion that Congress has both the ability and inclination to not just talk about the nation’s challenges but to do [...]
If your credit union is looking to reduce member-inquiry phone calls and emails, then IntelliResponse's virtual agent technology may be the answer to empower your members to help themselves. We invited the company's CEO, David [...]
My goodness…if you expect consistent delivery of service, then of course you are looking at a credit union, square in the face, right? Who better? I mean, really, it is all about the member! [...]
When we discuss the capital costs and investments associated with operating and growing our client’s organizations, Credit Union executives are always drawn to the subject of employee compensation and benefits, of course. This can [...]
My most eye-opening job was the first one I ever had, and it started 28 years ago in a bank basement. Mom had been working at Union Federal Savings Bank since God’s bar mitzvah, [...]
by. Anthony Demangone We've all heard that non-verbal communication is often more important than what you say. Your body language, tone and eye contact speak volumes. Bernard Marr does a wonderful job of highlighting the [...]
by. Brett Christensen Don't lose sight of members' perceptions. Not surprisingly, a credit union loan program that effectively serves members is more likely to rate well on other lending metrics, such as loan-to-share ratio, loan [...]
by. Coppelia Padgett As vital as websites are for financial institutions, they are becoming high-profile targets, not just for regulators, but for industry watchdogs and consumer advocate groups. Yes, balancing an effective website and a [...]
by. Matt Neznanski Food in America is big business, and since we all have to eat, it sits right in the “needs” column of every budget. That’s why the August issue of brass is [...]
