Credit unions should take note that credit card companies, issuers, and other industries are rallying around the tech giant’s long-awaited payments play. by. Marc Rapport Credit unions weren’t left out of the party [...]
Remember the good old days in marketing when you could write newsletters, brochures and flyers that were jam-packed with text? Line after line of glorious and boring text that rattled on and on about your [...]
by. Keith Leggett Numerous studies show that lifetime earnings and level of educational attainment are positively correlated. However, there are some college and university credit unions, which have received a low-income designation from the National [...]
by: Henry Meier Since I didn’t do a blog yesterday, I have too much to talk about today. So, with the caveat that you may see me expand on anyone of these subjects in [...]
by: Kesna Lawrence Gone are the days when marketing campaigns were carried out without researching the target audience in advance—the old-school “shotgun” approach. In this era of tight marketing budgets and specialized competition, targeted [...]
Although the term “Big Data” was deemed 2013’s most overused corporate buzzword, it doesn’t seem to be losing momentum anytime soon. There is, however, one big data fallacy. Unless organizations use information to [...]
When it comes to regulatory compliance, most of the spotlight is given to “what’s new” – whether it’s new laws, regulatory changes or recent enforcement actions. But ignoring the importance of tried-and-true foundational elements [...]
The credit unions have always been fighting “the good fight” for members. Providing a viable online and mobile solution has been the recent focus for most FI’s fighting to compete. These credit unions are [...]
by. Georgann Smith Global marketing executives expect digital and mobile technology to significantly transform their marketing budgets over the next five years. Specifically, more than one-third of chief marketing officers (CMOs) believe digital spending will [...]
Opportunity awaits for investment and retirement services programs. by: Gary A. Weuve, CLU, ChFC, RFC, CPRC, CFP Does it feel to you as if no one trusts anyone any longer? Building trusting relationships with prospective [...]
by. Amaia Kirtland College students who borrow to attend college graduate with a debt load equivalent to a new-car purchase or a down payment on a house, averaging $25,000. Some borrowing might be inevitable, [...]
by: Henry Meier Every year the NFL gives its referees “points of emphasis”-violations of the rules that they want refs to impose more strictly with the hope of making the game better. For example, [...]
by: James Robert Lay During a recent phone call, I was asked how a bank’s marketing department could get their digital marketing budget increased. They were looking to use content marketing but were getting [...]
by: Mike Lawson You may remember last winter when we spoke with American Community Project's Dan Emery just as he and Myles Chung started on their cross-country venture to bring our domestic hunger awareness top [...]
A recent Bank of America study showed people really love their cell phones – something that’s obvious to all of us. But did you know they rank cell phones as more important than a morning [...]
