Who to serve?
Today, I got the opportunity to hear Steve Deggendorf, Fannie Mae’s Director of Economic & Strategic Research, present some of Fannie’s most recent market research. If you don’t pay attention to the [...]
News Archives
Why apps are crucial to the success of today’s credit union – with Cy-Fair FCU’s Brett Wooden…
It's no secret that apps rule many of our lives these days -- whether it's a weather app, sleep cycle app, or a total-time-wasting game app. These apps permeate our lives. But what about credit [...]
3 ways to Sprig into action
by: Bill Prichard With so much activity happening in the payments space, chances are good that you’ve spent much of the last month or two thinking constantly about your members’ payment needs. But what [...]
Updating retirement savings policy for the modern economy
Just days before adjourning to return to their home states to campaign for the November mid-term elections, the Senate Finance Committee held a hearing on retirement savings and tax reform. The meeting comes on the [...]
Integrated campaigns for consumer-facing documents
Credit unions and other financial institutions send billions of boring notices, statements and acknowledgements each year. And every one of those represents a sunk-cost – an expense that has been incurred as a part of doing [...]
Vote for the credit union movement
Earlier this year, heading into the CUNA Government Affairs Conference I urged members of the credit union movement to take up the mantle as responsible voters and push their representatives to act in a responsible [...]
Let’s CU Lunch Local!
by: Amaia Kirtland As a kickoff celebration for International Credit Union Day on October 16th, many local credit unions are supporting their community businesses by lunching local today. Started in 2012, this cash mob of [...]
Myth #1: Marketing is easy
by: Kelley Parks Anyone in marketing has no doubt experienced the heavy handed Board member or well-intended CFO that wants to develop their inner-marketer. “Why can’t we just buy TV ads?” “There’s a [...]
Monitoring credit report remains key to fighting identity theft
by: Karen Postma A recent Iowa Credit Union League report found just 53 percent of Iowans regularly monitor their credit report for inaccuracies or suspicious activity. This is troubling findings, as a new identity theft [...]
Are credit union CEOs on the mark with marketing?
by: Ron Shevlin Mark Arnold published a blog post recently titled What CEOs Want From Marketing in which he captured the thoughts of a number of credit union CEOs regarding what they’re looking for [...]
5 ways the international economy affects your credit union
by: Henry Meier My good friend Otto von Bismarck once said that “the nations of the world are on a stream, which they can neither create nor direct, but upon which they can steer with [...]
Why the status quo must change – what banks can learn from credit unions
by: David Gibbard Credit union membership declined from June 30th 2013 to June 30th 2014 at 54% of all credit unions, according to NCUA data. Median credit union membership was also down. 0.4%. for [...]
Best practices in auto lending: Risk vs. reward
The auto lending arena grows more competitive with each passing year. In a time when the pool of prime borrowers has shrunk significantly, dealers are offering 0% financing to capture a large percentage of new [...]
Discovering new revenues in your existing digital applications
When you think about your revenue sources – online self-service applications can make up a significant piece of the pie, and are the continually expanding choice for today’s consumer. Providing your consumers with online access [...]
People make the organization go round
People, Processes, and Products; the three things you need to run a business. Without good people, you can’t create processes or products, so they have to be the most important part of business right? [...]