by: Brooke Howell These days, content marketing is essential to getting your business noticed and connecting with customers and prospects. Once you’ve gotten started, though, it’s important to continually monitor your performance, learn [...]
by: Robin Remines According to the January NCUA Report, “In 2015, NCUA will redouble its efforts to ensure that the credit union system is adequately protected from cyber threats. Field staff will be reviewing credit [...]
In credit union land, the acronym "RBC" has become more prevalent than your "ABCs" these days, as the Risk Based Capital issue rages on within our industry. To get to the heart of the matter, [...]
For marketers at financial institutions, the big buzzword over the past five years has been “ENGAGEMENT.” In fact, we’d bet our piggy bank that when your financial institution planned its marketing strategy for 2015, [...]
March of this year marks the 110th birthday of beloved children's author Dr. Seuss (also known as Theodor Seuss Geisel). Dr. Seuss was a prolific author, penning nearly fifty children's books. These books, such as [...]
At its core, customer-centric marketing is about creating satisfied customers and enhancing your brand. Traditional methods that once worked are becoming outdated, requiring us to keep up with technology and accommodate the impact it’s [...]
Credit Union 1 ($935 million, 14 branches) serves a far-flung member base, spanning the entire state of Alaska. In order to broaden the accessibility to key financial services around the clock, the credit union launched [...]
There has been a lot of discussion over the last couple of years regarding Disparate Impact and Fair Lending Testing, specifically in regard to the NCUA requiring credit unions to prove they are not treating [...]
by: Gabe Krajicek It’s 2015 and 66% of Americans are still angry at megabanks for their role in the 2008 financial crisis¹. In particular, among Gen Y – also known as millennials – there is a [...]
Editors note: As I finished this post, something seemed familiar. Well, there was a reason. I wrote about this day before. I thought about scratching it and starting over, but I looked back at the [...]
by: Brandon Bogler The Age of the Consumer is a key area of focus for financial institutions (FIs), particularly when it comes to Big Data. In their efforts to satisfy today’s increasingly tech-savvy consumers, [...]
by: Dan Berger Recently, I read an article about the 95-percent rule. I found it so helpful that I forwarded it to my entire management team. What’s the 95-percent rule? “It is a simple [...]
with Mike Lawson NAFCU's SVP of Government Affairs/General Counsel Carrie Hunt penned a couple of compelling Letters to the Editor that appeared in CU Journal ("Can You Hear Me Now? Why RBC Still Isn't [...]
by: Henry Meier As expected, at yesterday’s board meeting the NCUA proposed raising the cap below which a credit union is considered a small credit union for regulatory relief purposes from $50 to $100 [...]
Back in the 1980’s when Al Gore was cooking up his Internet scheme we could hardly imagine a knock-down, drag out fight today over how to capitalize on the power of this new digital [...]
