The Key for Ensuring Your Credit Unions Future Strategic succession planning is a proactive, future based practice that all credit union leadership should engage in to ensure the future of your credit union. With the [...]
Enhance your communication skills to effectively deliver your message. by: Sheri Staak Effective communication is not always a given—it’s a skill set that can be learned, enhanced, and shared with those you lead. [...]
by: Brandon Kuehl In a new white paper, “U.S. Participates in the Global Fight Against Card Fraud,” TMG Product Manager Brandon Bogler and I take a look at what tokenization means for card-issuing financial [...]
Debit drives PFI relationships. It represents a large and consistent source of activity and revenue. But could you describe it as a hot item at your credit union? Using portfolio analytics and a targeted marketing [...]
by: Joe Winn Some may say the CUNA Governmental Affairs Conference is a glorified lobbying event. They would not be wrong. But it is far more than solely a political maneuver. It’s a family [...]
by: Jared Miller Email marketing is one of the most trackable and sales-oriented tools available to marketers. In fact, in 2014 every $1 spent on email marketing saw an average return of $44.25. Yet [...]
by: James Robert Lay It's quite simple. Building a website that sells should be approached like how you would build a branch. The very first thing you do is assess the situation. You research. You [...]
Ahhhh...the month of March. Brackets, RPI, team picks, tournament games...glory. The month of March is equally exciting for credit unions as we finish up the first quarter, take a look at our progress [...]
According to a new study, most Americans hold favorable views of community financial institutions (CFIs) and would rather do business with a credit union than a megabank. Unfortunately, those preferences alone aren’t enough to [...]
Leading up to the CUNA Marketing and Business Development event in Las Vegas, I’ve been thinking quite a lot about marketing. Marketing is hard. The heady days of throwing some ads on a billboard [...]
Money laundering is a worldwide problem that costs consumers billions each year. The estimated amount laundered globally in one year is $800 billion to $2 trillion in current U.S. dollars, according to the United [...]
Individuals and the industry benefit when credit union executives undertake professional development. by: Soma Sarkar I’ve learned a lot about growth during my credit union career. When I was hired in 1994 to fill [...]
For the 9th consecutive year, NAFCU and Burns-Fazzi, Brock (BFB) will conduct a comprehensive survey of credit union executive compensation and benefits. The NAFCU-BFB Survey of Executive Compensation and Benefits is the industry’s most [...]
by: Christina Pontisso Cameron Huddleston of Kiplinger explores the many reasons why Americans are (still) angry at big banks. One of the main reasons involved the 2008 financial crisis that left many bank customers feeling [...]
Here’s how it works: A person who was referred through your referral program comes to your website or brick and mortar store and proceeds to make their first purchase. They happen to meet all [...]
