by: Nate Wentzlaff The credit union industry is ripe for a Big Data/Analytics harvest. All the member data is ready; it just needs effective analytics strategies to cultivate its value. In a previous blog, [...]
More and more, credit unions and financial institutions are beginning to recognize and embrace their role as financial educators. You are no longer simply the provider of checking accounts, credit cards, and auto and home [...]
Whether you’re a fan of the Las Vegas strip or not, you can’t argue with Steve Wynn when he said “Human resources isn’t a thing we do. It’s the thing that [...]
Are you a builder, or a banker? No, we’re not talking about construction here. Nor would I label a credit union person with “the b-word.” About five years ago, I heard an excellent presentation [...]
by: Henry Meier Verizon recently came out with its annual analysis of Data Breach Incidents Reports and it is a much read for at least one employee at every credit union. (http://www.verizonenterprise.com/[...]
by: David Julien Mobile wallet providers made a huge push to acquire users this past holiday shopping season – encouraging consumers to manage card payments through a smartphone app. As an example, Google Wallet offered a [...]
"Cause Marketing" is all around us with campaigns like Product Red, Hanes for Good, Boston Strong Tee, and many others including our own Credit Unions for Kids cause. These campaigns raise awareness for altruistic movements [...]
by: Jennifer Anderson-Kapke The CFPB issued a proposal in February of this year to suspend credit card agreement submissions, as required by Regulation Z, for a year while they work on their database, has been [...]
by: Jared Miller Apple Pay vs. Google Wallet: who’s going to come out on top? It's a pretty trendy question right now. Several credit unions we've talked to are holding back on Apple Pay [...]
Strong retirement planning can make a person's twilight years the best part of his or her life, but many Americans have not adequately prepared for retirement. The potential financial ramifications of this problem are becoming [...]
Romance or a one-night stand? Which is the goal of your marketing? In 1984, Steve Jobs had the good fortune of meeting then PepsiCo President John Sculley. The two immediately hit it off. On his [...]
Codigo’s recent report surveyed over 250 banks and credit unions to get an in-depth look at how recent banking trends have affected today's financial marketing department. Among the many topics addressed by the report, [...]
What About Small Data? Big data, big data, big data. If there was ever a hot topic in the credit union industry, the current one is big data. Credit unions large and small are investing [...]
by: Brian Scott “Innovate or die” has become an Internet buzz phrase of late. While this blunt phrase may seem extreme, in this ever-changing digital world, there’s at least some truth to it. Even [...]
Two examples and an opportunity. by: Bill Prichard CO-OP Financial Services recently made available the white paper, “Best Practices: Public Relations for Credit Unions.” The paper reviewed the work of six public relations professionals at [...]
