News Archives

PODCAST: Marketing innovators

PODCAST: Marketing innovators

Colleen Desselle is a big proponent of continuous learning. “When you quit learning, you quit living,” says Desselle, chief marketing officer at $458 million asset CSE Federal Credit Union in Lake Charles, La. As associate [...]

Inside Marketing: New year, new growth strategy

Inside Marketing: New year, new growth strategy

As credit union leaders reflect on the past year and look toward the new year, growing deposits will continue to be a priority. Deposits are the lifeblood of any financial institution, and emphasizing deposits in [...]

How small credit unions can become vital

How small credit unions can become vital

For the past 20+ years, credit unions seeking to grow, have made charter changes to community charters, often from multi-common bond or sole sponsorship charters. The goal was to minimize the perceived barriers to membership. [...]

MRM your way to becoming PFI

MRM your way to becoming PFI

The financial services industry is becoming increasingly fragmented, making the “preferred financial institution” title incredibly difficult to attain. Half of all Americans have deposit accounts at more than one financial institution. That’s on top [...]

Credit union loans outstanding increased 0.4% in October

Credit union loans outstanding increased 0.4% in October

Credit union loans outstanding increased 0.4% in October, compared to a 0.5% increase in September of 2023 and a 1.2% increase in October of 2022, according to CUNA’s latest Monthly Credit [...]

NAFCU, trade groups write opposition letter on rate cap bill

NAFCU, trade groups write opposition letter on rate cap bill

NAFCU and other financial services trade groups sent a joint letter to the U.S Senate on Tuesday opposing Sen. Jack Reed’s, D-R.I., Predatory Lending Elimination Act. The legislation would impose a limitation [...]

How returns demonstrate respect to owners

How returns demonstrate respect to owners

As cooperatives, we have a responsibility to provide patronage dividends to our owners. But when does a company decide to provide returns to owners? While it may seem logical that discussions about returns begin around [...]