Data: It just keeps coming…
Every day, Facebook has 300 million new photos uploaded and 3 billion new comments posted. Over 520 hours of video are uploaded to YouTube every day. Twitter users generate 500 million new tweets per day. [...]
News Archives
Protecting call centers from spoofed calls
Call centers are becoming increasingly more vulnerable to fraud. With the proliferation of stolen identity information available on the Dark Web and the ability to social engineer other validation information, fraudsters are increasing committing account [...]
How your credit union can build trust with millennials
Millennial consumers (age 18-34) are willing to forgo traditional banking relationships in favor of non-traditional providers such as retail, telecom and technology firms. Consider the fact that almost three-quarters are likely to use at least [...]
5 things I learned after buying a house
According to the Internet, everyone loves lists. Hey, you're here, right? Well, I just bought a house and have been learning a LOT. Here's my Top 5. Oh, and they apply to your credit union, [...]
Implementing a team approach to attracting and retaining members
Credit unions make substantial investments to attract new members and reach new markets, only to risk losing loyalty as a result of poor member communications that can erode member experience once they are on board. [...]
Military Lending Act: Basic training
The Department of Defense (DOD) issued a final rule in July 2015 to greatly expand the scope of its regulation that implements the Military Lending Act, which mandates certain disclosures and places restrictions on contract [...]
Return mail: The unexpected costs and consequences
Do you know how much returned mail is costing your credit union? It’s probably more than you think. Every piece of undeliverable mail — whether it be an important financial notice or monthly statement — causes [...]
The worst word in marketing is…
Imagine you are in a new relationship. It’s been a great few weeks. You’ve spent many evenings talking until the wee hours learning about each others’ families, friends, careers, childhood, and dreams for [...]
3 ways to pay attention the old fashioned way
My grandfather was a farmer, a community leader and he sang in his church choir. When he was alive, he used to write me long letters. Even as an adult, I will get so excited [...]
Getting time ON your side by improving time management and productivity
The Rolling Stones sang, “Time is On My Side”. But how many times do we feel that time is ON our side versus AGAINST our side? See if this sounds familiar: It’s Monday morning [...]
Why your credit union should be more fired up about inbound marketing!
There's a variety of topics that get me fired up pretty quickly, and thankfully I get to actually work with two of these subjects every single day! So here's what we believe about Credit Unions [...]
6 ways you and your credit union can help our heroes
Send a care package to a veteran Operation Gratitude has been sending care packages to our armed services with the help of local communities since 2003. Now totaling over 1.5 million, the care packages [...]
Why credit unions should keep an eye on blockchain technology
The time has come to explore technological innovation constructively and openly discuss its potential applications. In part one, we took the complex relationship between bitcoin and the blockchain and it put in the simplest terms [...]
Credit unions: Stop contacting, start connecting!
Too often I hear sales, service and marketing people state they wish they had more time and better ways to contact members, customers or clients. Well guess what? Contact is not enough and frankly, it’[...]
CEOs and CFOs will love this digital marketing article…
“We’ve been lucky.” A phrase typically reserved for lottery winners and gamblers, I’ve heard this phrased uttered dozens of times by bank and credit union executives as they stumble to describe how their [...]