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Dear CEO,

Dear CEO,

Dear CEO,  I am writing you a letter as my 22-year-old self, fresh out of college and ready to rock my new job as marketing director for your credit union.   First of all, I can’[...]

A missed industry prediction

A missed industry prediction

“The path to the corner offices doesn’t go through the marketing departments of credit unions. Never has and never will.” Exactly five years ago, that was a comment left on an article penned by [...]