Ok, so now that I have your attention, we really need to talk about your priorities. It’s been a few years now that I’ve worked with only Credit Unions around marketing, and now [...]
When there are no startups in an industry, the question has to be raised: is the sector dying? Here’s the worrisome question about the credit union movement: is the comparative lack of new charters [...]
Does your website frustrate users? Usability testing reveals frustrations and shows how you can make your credit union website design easier to use. Making a website easy-to-use reduces phone calls to your help desk, increases [...]
Credit cards can be a valuable tool, but if not used properly, they can become a huge problem. Sometimes, you’re better off pretending that card doesn’t exist. Here are 3 reasons to leave [...]
Even if you’re doing a good job of saving money, you probably didn’t start as early as you wish you had. If you’re still overspending your budget, there are probably some bad [...]
My job as the CEO of CUES has an important goal in common with the jobs of many of our members: Transforming an organization rich in history and prestige into one that’s positioned to [...]
The only true certainty in life is uncertainty. We live in a constantly changing world. Even though we have access to more information than any generation that ever lived, it’s still impossible to know [...]
One of the more intriguing marketing problems we've encountered with our credit union clients is "what should we do with all these indirect members"? To be clear, we're talking about members who have joined the [...]
Sometimes not saying anything says a great deal. Your body language while at work can communicate a wide range of things in the office and can play a major role in your professional success. So [...]
Ever heard the phrase, “Don’t cry over spilled milk?” Although this was told to us many times as children, we can also apply it today to our careers. No one is perfect and sometimes [...]
“Obamacare is the law of the land” and will remain so “for the foreseeable future,” House Speaker Paul Ryan (R-WI) told reporters after House Republicans canceled a vote on their legislation to repeal and replace [...]
As you probably already know, the FFIEC released its Cybersecurity Assessment Tool (CAT) on June 15, 2015. The tool is intended to be a self-study by the organization, to determine if their maturity level matches [...]
It’s go time! New account activity peaks spring through fall, so now is the time to put your acquisition strategies in place. Our client data shows a consistent national trend each year with new [...]
Spring is here and summer is right around the corner. That’s right everyone: It’s wedding season! To some this is a dreaded side effect of their favorite time of year, but to others [...]
A team should be a well-oiled machine. In order to have value, all of its parts should work well together. If you’re part of a team, here are some ways you can be at [...]
