My credit union experience: How are you bringing young members to your credit union?

When I became a member of my first credit union, I had no idea I would still be a member 20 years later. To be honest, at the time I was probably too young to understand or care about what it meant to be part of a credit union, I was only interested in getting an Xbox.

You see, at 19, my father was no longer interested in supporting all my entertainment needs as he was busy paying for the food and roof over my head. He suggested I get a line of credit account at the credit union that he banked for many years.

So, I went to the local credit union opened my account, set up direct deposit, and created my first line of credit for a whopping $300. Then I ran to the store and purchased myself a brand-new Xbox. This experience linked me and my credit union forever.

Reaching new audiences

As I grew older, I came to have a better understanding of the credit union I joined and that meant much more to me. In fact, I still have that line of credit today. It is much more than the $300 I started with back then. It is simply amazing how such a small act of trust from that credit union could make such an impact on a young kid who was making very little at the time.

 

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