Make your bank or credit union brand like a christmas carol

by Sean Galli, On The Mark Strategies

It’s officially the most wonderful time of the year!

And hearing “the most wonderful time of the year” probably brought the Andy Williams carol to mind. It’s so iconic you can’t disassociate the phrase from the song. There are a lot of carols like that – “Let it Snow,” “White Christmas” and “Deck the Halls” to name a few. These tunes mark permanent territory in your head.

Wouldn’t it be nice if your bank or credit union brand did the same thing for consumers? Here are three ways to make your brand like a Christmas carol.

 

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