How data analytics can shape strategy and create value

Focus on answering basic questions with your data and build from there.

You’ve made the decision—you’re all-in: You are finally going to start using data analytics to achieve your goals.

Congratulations! Pull up a chair, you are officially part of the “big data,” “fintech,” 21st century.

Nothing will stop you now from taking on the world and blowing your goals out of the water!

Now, back in reality, one problem remains. No matter how many buzz words you learn or hyped-up platitudes you use, you don’t really know how to convert data to strategy, and strategy to value-creation.

So, let’s start with a basic question: What products serve your members best?

 

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