Five tips for stellar presentations
Understanding your audience’s priorities and solid preparation will boost your confidence and effectiveness.
Presenting to the C-suite or board of directors at your credit union can be an amazing opportunity. It is also terrifying! Here are some things I remember to tackle ahead of time to help my presentations land.
- Align your topic to the strategic plan. Your executive leadership wants to know what will help the credit union achieve its strategic goals. No matter the topic of your presentation, take a moment to tie it to strategy. And, as much as possible, show how your topic helps improve the bottom line. Without line of sight to the strategic plan, you will lose your audience before you begin.
- Understand your audience. Who are the people you are presenting to? What do they care about? Particularly when presenting to the board, take a moment to check your credit union’s website or intranet to see what you can learn about them, the organizations they come from and how long they have been on the board. The better you understand their perspective, the more you can align your material to their interests.
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