CUInsight Minute with Lauren Culp – December 11, 2020
Our favorites from the week in sixty seconds.
Welcome to the CUInsight Minute, sixty seconds from our Publisher & CEO Lauren Culp with our favorite reads from the week.
Mentioned:
Authentic leadership starts at the top
by RENÉE SATTIEWHITE, AACUC
“Leadership starts at the top.” That is a common phrase that we have all heard before, right? It is a motivational, digestible, and relatable saying. It empowers employees to hold leadership accountable and it also highlights executives’ ability to spark meaningful change. It is a common phrase that resonates across pay scales and jumps across cultural lines. That is why we use it so much. (read more)
Emotional engagement: Differentiate your members’ experience
by STEVE HEUSUK, CUNA MUTUAL GROUP
Emotions play a huge role in shaping member experience. Emotions influence members’ desire to buy or not to buy, what they remember and share about their experiences, and, most importantly, whether they will be loyal to your credit union. To better understand how emotions shape member perceptions of their credit unions, CUNA Mutual conducted research earlier this year that examined emotions at two different levels: (read more)
