Melissa Thinger

Melissa is Vice President of Retail Experience for BancVue®, an innovative leader in branded, community-powered banking products proven to drive profit and growth. Her team consults to senior executives, managers, and front lines of more than 500 community financial institutions on the best ways to improve customer service, sales, and referrals.
When Melissa joined BancVue in 2009, she expanded the company’s Learning and Development program beyond service and sales training. By expanding the scope of the core offering, she increased its value by over $200,000 a year for more than 200 clients. Her initiative also sparked a 28% lift in BancVue’s sales.
Led by Melissa, BancVue’s Retail Experience Development team teaches local banks and credit unions how to drive positive brand interactions, manage change, and measure success. Melissa’s program combines hands-on coaching, mystery shopping, e-learning programs, and trainer certification to deliver high-performing retail experience solutions.