The latest from John Pettit

- by Taylor W. Wells, On The Mark Strategies

Could you sell this pencil?

For years, credit union training and community bank training has emphasized features and benefits, features and benefits, features and benefits (repetition intentional). In reality, staff are much better equipped when ...

- by NAFCU Newsroom

Fed to discuss inflationary pressures, rate hikes, more

The Federal Open Market Committee (FOMC) – the Fed’s monetary-policy setting arm – begins its June meeting today and is expected to discuss several topics of interest to credit unions. Until ...

- by Scott P. Young, PSCU

Supercharging credit card account origination

Consumer expectations are rapidly changing to reflect the latest technological and cultural shifts, and it is essential for credit unions to meet members where they are today in order to ...