The latest from John Pettit

- by TransUnion

Federal vs. private student loans

Taking out any student loan is a big financial decision. If you’ve exhausted the amount of federal student loans you’re eligible for, you may be considering additional, private ...

- by Austin Lohnes, On The Mark Strategies

What parenthood teaches us about marketing

Marketing lessons are everywhere. Take parenting, for example. My wife’s sister, LeeAnn, and her daughter were in town for a brief visit last week. They stayed with us for ...

- by Lodestar Technologies

Use data to design experiences that delight

In a recent article, I shared a couple of nightmare sales and service experiences. Both of these examples were true stories that the Lodestar team personally experienced. Even though those ...

- by The Telegraph

It’s not over until it’s over!

Those outside of the United States may not recognize the quote usually attributed to the baseball player Yogi Berra. Usually, this saying appears in the sports context to articulate the ...