The latest from John Pettit

- by Alyssa Fedorovich, CUES Skybox

Why posting is not enough

Some credit unions might think it is acceptable to post content on their social media channels then neglect their profiles for days or even weeks. Without actively engaging with members ...

- by Mark Arnold, On The Mark Strategies

A good brand allows for occasional promotions

At this year’s Financial Brand Forum a few weeks ago, keynote speaker and brand guru Guy Kawasaki had a terrific offering of wisdom for attendees. One that really stuck ...

- by CUNA News

CUNA supports Senate FSGG bill w/ full CDFI funding

The Senate Appropriations subcommittee on financial services and general government (FSGG) passed its fiscal year 2019 bill Tuesday, which contains CUNA-supported full funding for the Treasury’s Community Development Financial ...

- by Joel Trammell, CU Management

Leadership Matters: The power of decisiveness

Teddy Roosevelt once said, “In any moment of decision, the best thing you can do is the right thing. The worst thing you can do is nothing.” It’s a ...

- by Craig Sauer, CU Magazine

5 deadly digital marketing mistakes

Still figuring out digital marketing? James Robert Lay, CEO of the Digital Growth Institute, details the five most deadly digital marketing mistakes credit unions are making: 1. No plan. Don’...