The latest from John Pettit

- by Colleen Cormier, On The Mark Strategies

Make your marketing memorable

You spend thousands and thousands of dollars to promote your financial institution every year. So does every other financial institution in your market. How does your marketing make an impact ...

- by Jennifer Adkisson, The Works Blog

Four tips to reducing social media compliance risk

Credit unions often tell us they run into trouble when it comes to their social media, creating friction between the marketing team and the compliance team. Social media is a ...

- by Laurie Maddalena, MBA, CPCC, PHR, CU Management

NextGen Know-How: 5 books to help elevate your culture this year

Most organizations are average. They are stuck—not moving forward and not growing. Why? One answer is that average organizations have average leaders. It is still standard practice for many ...

- by Jennifer Plager, CU Magazine

Leadership lessons from the White House

Prior to beginning their Hill hikes, Dana Perino offered a key piece of advice to attendees at the CUNA Governmental Affairs Conference Wednesday. Remember that stories are powerful. “Who are ...

- by Peter Strozniak, CU Times

Seven CU branches robbed in 9 weeks; scientist arrested

Even the smartest bank robbers are caught, eventually. Karl Doron, who allegedly planned and carried out the robbery of seven California credit union branches within nine weeks, has a background ...

- by Alyssa, Your Marketing Co.

Lessons from a YMC failure

Processes — the word provokes anxiety in abstract thinkers while inciting joyous glee in their analytical counterparts. But one thing is for certain, love them or hate them, processes are a ...