Don’t miss your journey’s moments
A child who wanted nothing to living in poverty. A successful student to a college dropout. A call center representative to a CEO of a credit union. Ronaldo Hardy has ...
The latest from John Pettit
A different world just a quarter-century ago
Twenty-five years ago today Amazon was incorporated. And since July 5, 1994, huge technological changes have occurred that many have forgotten—or may not have ever known or heard of ...
Amazon Prime Day is coming: Will your card be top of wallet?
From July 15th to 16th, consumers around the globe will flock to Amazon to take advantage of the digital retailer’s fifth-ever Prime Day. Promising a “two-day parade of epic ...
Brand gaps from the Grand Canyon
A brand gap is any difference between what your credit or bank says it does and what it actually does. There are three types of brand gaps. Mark walks you ...
Banking in 5G: Why financial marketers should care (now)
There are only so many “transformational” technology shifts an average person can handle at once. So it’s not surprising that in the run-up to the launch of 5G communications ...
Why aren’t there fireworks tonight?
I’m currently in Tennessee on Vacation. A little Dollywood. A little Smoky Mountain National Park. And of course, fireworks. I want to see an awesome display of fireworks. July ...
What’s in a name: Success Navigator
American 1 Credit Union($390.4M, Jackson, MI) faces the same issues as any other credit union when it comes to hiring and retaining good employees, but one of its ...
Nebraska League’s Sullivan pushes back against bank attacks
Suggesting credit unions don’t pay taxes is playing “loose with the facts,” J. Scott Sullivan, president/CEO of the Nebraska Credit Union League wrote to the Lincoln Journal-Star this ...