The latest from John Pettit

- by Carla Schrinner, CU Magazine

Member experience: Link interaction to experience

Credit unions have been working hard to figure out how their optimal member experiences will look and feel. From rebranding, to process and systems improvement, to streamlined procedures and policy—...

- by Frank Allgood, Your Marketing Co.

How to market to prospects in 15 seconds

What is the biggest objection to banking with you? Many credit unions and community banks point the finger at rates and service, and then tack on a qualifying statement, “but ...

- by Zeke Hudson, The Credit Union 2.0 Blog

Inbound marketing for credit unions: A primer

Which would you prefer: You use print, radio, TV, and banner ads to attract new members and market specific products and services. Or… You let eligible, already-interested parties come to ...

- by Bill Streeter, The Financial Brand

How credit unions can grow deposits with AI

Competition for deposits from giant institutions on the one hand and aggressive fintechs on the other has put traditional community-based financial institutions on the defensive. Both the large banks and ...

- by E.C. Harrison, CreditUnions.com

6 steps to prepare for a credit card breach

It’s the nightmare scenario: A ex-Amazon employee is arrested for stealing credit card application data for 106 million people, plus 140,000 Social Security numbers and 80,000 bank ...

- by NAFCU Newsroom

Jobs report falls below expectations

With 130,000 jobs gained last month, NAFCU Chief Economist and Vice President of Research Curt Long said “August job growth failed to meet expectations, but this was still a ...