Are you preparing for coronavirus?
With the recent and significant uptick in global cases of the coronavirus (also known as COVID-19), and the virus now prevalent in the U.S., credit union executives and their ...
The latest from John Pettit
Goals for credit union retargeting campaigns
These days, most people use the internet to research the things they’re interested in. It happens constantly with consumer goods—people read reviews, blogs, tech specs, and anything they ...
How will your credit union attract and retain top talent in 2020?
Financial institutions need a talented workforce to accomplish strategic goals, such as planning and completing their digital transformation, creating a better user experience and leveraging emerging technologies. But in an ...
Are you missing out on the benefits of a strategic financial plan?
If you’ve ever wondered if you’re doing enough in your strategic process, there is a highly beneficial piece that is often overlooked. Strategic plans commonly look out three ...
Keep content relevant, short, iterative and engaging
As the saying goes, content is king. It seems this trend will continue this way for some time, as marketers notice ongoing impact on building awareness, increased customer engagement, as ...
Bipartisan Senate bill would raise FCU loan maturity limits
Sens. Tim Scott (R-S.C.) and Catherine Cortez Masto (D-Nev.) introduced a CUNA-supported bill Wednesday that would raise federal credit union loan maturity limits on non-mortgage loans from 15 to ...
Fed cuts rates amidst coronavirus continuation, signals market support
The Federal Reserve cut interest rates by 50 basis points Tuesday in efforts to mitigate the potential economic effects of the coronavirus, also referred to as COVID-19. The federal funds ...
Loan Zone: 9 strategies to strengthen business services
Credit unions in the business of serving business members are pretty common today, led by sophisticated operations “that have been at it for a while and have the scale to ...