What is A/B testing and why should I do it?
71% of companies run two or more A/B tests a month. And when you look at the benefits, it’s not hard to see why that number is so ...
The latest from John Pettit
Combating card not present fraud during COVID-19
Enticed by the ease and convenience of eCommerce, consumers have been moving their purchase activity online for years. This trend has only accelerated during the COVID-19 pandemic, as workplace closures ...
Operation Takeout: Supporting restaurants in their time of need
One month ago, the executive team at the University of Kentucky Federal Credit Union($978.3M, Lexington, KY) took stock of the changes occurring within its local community. The credit ...
CreditUnionsVote.com re-launched with latest COVID-19 voting info
CUNA has re-launched CreditUnionsVote.com leading up to this year’s elections with the latest information on changes to primaries and voting by mail/absentee ballot due to the coronavirus ...
Fed heeds NAFCU’s call to eliminate Reg D transaction limit
The Federal Reserve Friday issued an interim final rule to amend Regulation D and remove the six-per-month transaction limit on transferring between savings and checking accounts. NAFCU has long recommended ...
A look at the impact of COVID-19 on member transactions during April
During the month of April, the economic effects of the COVID-19 pandemic continued to intensify as the number of known cases rose rapidly and states increased restrictions to flatten the ...
Germ-ridden interactions may boost use of contactless verification
The impact of COVID-19 has brought with it the need for credit unions to adapt quickly and effectively to a set of new realities. Member behavior has shifted—mobile banking ...
Delivering on brand promise in trying times
Keeping promises, through thick and thin. It’s a fundamental principle of all good relationships. On this week’s episode of Banking on Experience, the importance of delivering on brand ...