A TV and digital campaign created and available for exclusive use by Credit Unions use has launched, showcasing the benefits of banking at credit unions.
The humorous campaign, titled “Funny Dogs”, features 14 ads showing man’s best friend enjoying the perks of their owners belonging to a credit union. Advantages showcased include low auto and home equity loans and mortgages, online banking, outstanding service and more.
The ads were developed by AdEdge Television Advertising, which produces ready-to-air ads for credit unions and banks. For less than 10% of the original production cost, a credit union has exclusive use of the ads within their market. Each ad is easily customized with a new voice over & graphics.
“This fun campaign helps our credit union break through the clutter. By using AdEdge’s pre-produced ads, we were able to license high quality, customized ads at a fraction of what it would cost to produce just one commercial on our own”. Kevin Marvel, VP of Marketing, APL FCU
“The humor and charm of these commercials have really worked for us. Working with AdEdge has been a wonderful experience. They provided an effective campaign at significant savings. The quality of the commercials are top notch. I highly recommend AdEdge!” Liz Mumford, VP Marketing for Dutch Point Credit Union.
For more information or to view the campaign, visit www.adedge.com or contact Randy Hecht at (914) x329-9240, or rch@adedge.com