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Partner Colorado Credit Union unveils new website

Site planned and developed by Geezeo Interactive

Partner Colorado Credit Union, an Arvada, Colorado based credit union, recently launched a redesigned website, www.partnercoloradocu.org.  The new website includes a complete overhaul of design including navigation, copy, simplified applications, and a range of new financial education tools, such as relevant content and financial calculators. Partner Colorado’s new website offers users a more intuitive digital site experience to better serve members.

“The new website provides Partner Colorado members and prospective members with a more intuitive experience that gives them easier access to information on products and services they need,” stated Krista Stafford-Evans, VP of Marketing and Business Development for Partner Colorado. “Aside from improvements in design and content, we needed a site platform that is easier to maintain and manage, while ensuring we maximize our SEO opportunities.”

Some of the functional changes to the site include:

  • A user-friendly CMS that allows Partner Colorado to maintain and add content without HTML or Javascript complexity.
  • A fully responsive design that makes navigating and accessing site information easier regardless of the type of mobile device.
  • Content optimized for search engines.
  • ADA Compliant

Partner Colorado hired Geezeo’s in-house marketing agency, Geezeo Interactive (GI), to plan, develop and design the new site. The GI creative team actively sought client input and collaborated closely with the Partner Colorado project team and management to improve site navigation, build a clearer member journey and craft an overall design that supported the credit union’s brand.

“This mobile-first website will allow Partner Colorado to execute its SEO, social and SEM strategies without a lot of outside help. The CMS they are now using is loaded with features to set up search and social optimized content,” said Jim Craig, VP Consulting Services for Geezeo.

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