Washington - Webtrends CEO Alex Yoder, one of the world’s leading experts on website optimization in ecommerce, will headline a panel discussion at the National Association of Federal Credit Unions 2013 Strategic Growth Conference, March 12-14, at Hyatt French Quarter in New Orleans, La. The deadline for early registration savings is Jan. 11.
“We’re delighted to have someone of Alex Yoder’s caliber at our conference to share insights on how credit unions can capitalize on their e-commerce traffic,” said Lisa Cox, NAFCU director of events and education.
“In order for credit unions to thrive in the current economic environment, they need outside-the-box strategies to increase membership and non-interest income,” she added. “This year’s top-notch sessions and speakers will offer those invaluable strategies.”
Yoder will be an expert panelist for the session “Converting Your Website into an Ecommerce Site.” Yoder is responsible for worldwide operations and the overall strategic vision of Webtrends. In 2011, he won a Stevie Award for Executive of the Year in Computer Software from Business Awards and was recognized by the Portland Business Journal as the 2010 CEO of the Year in Technology.
The panel will be moderated by Jeffrey Chesky, leader and founder of Insuritas, the nation’s leading insurance agency outsourcing solution for credit unions nationally and a NAFCU Services Preferred Partner. Joining Yoder and Chesky on the panel will be Jeremy Walker, vice president of digital marketing for Primacy; and W. Brian Harrigan, chairman and CEO for Insur I.Q.
Other highlights of the conference include a keynote presentation by Organizational Psychologist Dr. Joseph Michelli on ways credit unions can demystify and leverage the innovative process, as well as a workshop on Leveraging the Power of Integrated Media led by Sundeep Kapur, director of strategic marketing for NCR Corporation, a NAFCU Services Preferred Partner.
To register, visit http://NAFCU.pr-optout.com/Url.aspx?1130883x103935x1049481. NAFCU members and nonmembers are welcome.
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The National Association of Federal Credit Unions is the only national organization that focuses exclusively on federal issues affecting credit unions, representing its members before the federal government and the public.