LAS VEGAS, NV (April 16, 2025) |
Goodbuy, a groundbreaking community commerce platform, has been named the winner of the 2025 Next Big Idea Competition by the National Association of Credit Union Service Organizations (NACUSO). The announcement was made live at the NACUSO Reimagine Conference at the Wynn in Las Vegas.
The Next Big Idea Competition celebrates innovation poised to drive collaboration and growth across the credit union ecosystem. Goodbuy stood out for its values-driven, tech-enabled approach to helping credit unions engage small businesses and strengthen local economies.
“This recognition affirms what we’ve believed from the beginning—that credit unions are uniquely positioned to be community catalysts,” said Cary Fortin, Co-Founder of Goodbuy. “By connecting members with local businesses through a credit union-branded marketplace, we’re turning everyday transactions into tangible impact.”
The Goodbuy platform enables credit unions to offer exclusive, values-aligned benefits to their members while providing local businesses with a powerful new marketing channel. Built for easy implementation, the platform supports deposit growth, card usage, and SMB acquisition—all with minimal lift and measurable results.
“Credit unions are searching for relevant, non-interest income solutions that also deepen engagement,” added Cara Oppenheimer, Goodbuy Co-Founder and CEO. “Goodbuy delivers both—while unlocking a massive, untapped segment: small business accounts.”
For more information about Goodbuy and credit union partnership opportunities, visit www.trygoodbuy.com.
