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WESTconsin Credit Union to host $MART Financial Literacy Week

Menomonie, WI (April 8, 2025) |

In celebration of Financial Literacy Month this April, WESTconsin Credit Union is excited to host $MART Financial Literacy Week from April 14–19. Youth members and community members are invited to stop by their local WESTconsin office to pick up and play $MART Bingo, a fun and engaging game designed to teach valuable money management skills. Participants who return a completed Bingo card will receive a prize and be entered into a drawing to win a Fin Lee the Fox Fun Box!

Throughout the week, WESTconsin offices will also offer Youth Activity Books and other fun giveaways to spread the word about the credit union’s free financial education resources. From interactive online tools like Banzai! and GreenPath, to free personalized financial coaching, there’s something helpful for everyone, no matter your age or stage in life.

In 2024, WESTconsin provided critical financial education to more than 6,500 students across its service area, dedicating over 500 volunteer hours to help prepare the next generation for financial success. Additionally, the credit union supported nearly 350 adults on their journey toward improved financial well-being. This ongoing commitment reflects the WESTconsin’s mission to give members and communities the resources they need to build strong, confident financial futures, not just during Financial Literacy Month, but all year long.

$MART is WESTconsin’s signature financial literacy program, built around a philosophy that drives its educational efforts.

The acronym $MART stands for:

  • $upporting financial literacy within our communities
  • Mentoring credit union members and members of the community on their financial journey
  • Advocating for credit unions and financial literacy
  • Relationship-building with credit union members, educators, parents and members of the community
  • Teaching credit union members and members of the community about finance

Through $MART, WESTconsin reinforces its commitment to empowering individuals with the knowledge and tools needed for lifelong financial success.

Photo of $MART Bingo card and photo of Fin Lee the Fox holding the Fin Lee the Fox Fun Box.

WESTconsin Credit Union

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