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TRUE Community Credit Union wins prestigious Diamond Award for marketing excellence

The award was for a video highlighting their dedication to positive community impact

JACKSON, MI (March 26, 2025) |

TRUE Community Credit Union is thrilled to announce it was among 180 credit unions nationwide named as a winner of the prestigious Diamond Award – the Marketing, PR & Development Council’s annual competition for marketing excellence. TRUE Community Credit Union received the award for the CU Kind Day video in the Video Non-Commercial – Single category. This recognition highlights TRUE Community Credit Union's unwavering commitment to exceptional community support and engagement.

The video not only celebrated their commitment to kindness and service but also hoped to inspire others to join in recognizing the importance of community support. It was created during CU Kind Day, October 14, 2024, where team members of TRUE Community Credit Union showcased their passion for fostering connections and enhancing the well-being of the communities they serve. TRUECCU gave back to 12 organizations while also spreading various acts of kindness with community partners.

Each year, the Marketing, PR & Development Council of America’s Credit Unions recognize creative excellence and outstanding results in credit union marketing. The awards celebrate the best in the industry, showcasing the remarkable efforts of credit unions that strive to enhance their marketing initiatives and connect with their members effectively.

TRUE Community Credit Union offers 15 branch locations to serve members throughout Jackson, Ingham, Wayne, and Washtenaw counties. Their mission is to cultivate legacy-defining moments for the people and places they serve for generations to come.

Learn more about TRUE Community Credit Union at TRUECCU.com.

Watch the award winning video on YouTube at https://youtu.be/jTnVlIUSnlA?si=IHEBgsmrmD1rw213

TRUE Community Credit Union

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