3 Ways Your Credit Union Can Use Instagram Video (And Not Suck At It).
So far the internet at large has loved it, uploading over 5 million videos in just 24 hours after the feature launched. Brands leapt at the opportunity to engage users in a new way, but some of them just reposted their commercials, which was a poor move.
Other brands excelled at creating video for the new format, like this one posted by Lululemon:
","engine":"visual"}" data-block-type="2">by. DeAndre Upshaw
Last week Instagram announced a new video feature, giving Vine a run for it’s money. Instagram video adds the ability to re-arrange your video clips, stabilize them and add filters. If you haven’t tried it yet, download the update and report back to us with how you like it.
So far the internet at large has loved it, uploading over 5 million videos in just 24 hours after the feature launched. Brands leapt at the opportunity to engage users in a new way, but some of them just reposted their commercials, which was a poor move.
Other brands excelled at creating video for the new format, like this one posted by Lululemon:
Now that these 15 second videos are becoming more popular, let’s take a look at how your credit union can use Instagram video to engage your members without sucking.
- Give us behind the scenes action. Show us what people don’t usually get to see – what does it look like on the other side of the teller window? Who gets to choose which lollipops go out in the bowls at the counters? Seriously. Even the most mundane things about a credit union are a mystery to the public.